What are they up to?
Is the company still operating?
If you got in touch, would they be there to reply?
In a world where the internet is becoming the medium of choice for most companies to communicate with their clients, a static website that just sits there year after year is not just of little use… in fact, it is probably damaging your company’s brand image!
No – these days, a much more ‘hands-on’ approach to customer relations is crucial for your company to stand out from the competition!
El-bing provides a tailor-made Public Relations and Brand Enhancement service, using a range of social media platforms, interconnected with each other and existing company websites.
El-bing, by being the point of first contact, ensures that new and existing customers know that your company’s ‘door is open’ and ready for business! It allows your company to keep the conversation open with the public about what you are doing, what you will be doing… and what you have done!
El-bing also allows your company to show customers what you have done in the past, and by doing so it enhances your brand, it creates a sense commitment around the work your company does, and reassures customers about your company’s heritage!
Why Social Media?
Social Media (blogs/facebook/twitter etc) are public relations and brand enhancement tools. They enable organisations to open and maintain a 'real time' dialogue with clients.
One of the biggest 'turn offs' for internet-using clients is the lack of up-to-date information and lack of online activity - typical of static websites.
And while most companies now have social media platforms - reflecting the importance of these media - most fail to maintain daily activity, which does nothing to remedy a degraded online-presence and the 'turn-off' effect.
Well-maintained social media can prevent damage to brands by ensuring relevant daily content uploads and high levels of visible online activity.
In the current economic climate, increased online visibility is crucial, and well-maintained social media are simple and cheap means of achieving this visibility in an increasingly competitive environment.
